Excerpt:

Imagine you are in a 50-foot sailboat, 100 miles from shore, experiencing gale-force winds and 40-foot seas. You haven’t eaten or slept in a few days, and the only other person on the boat with you is seriously injured. How do you prepare to survive in those circumstances?

Obviously, that is a dire situation that few of us will ever face. And, while the current consensus is economic conditions will not be dire over the next two years, we can count on some business challenges to be headed our way. The question is: How do you survive the challenging economy ahead?

As an owner of a stone fabrication shop, planning for growth during a time of economic uncertainty means you need to have a strategy to capitalize on the opportunities that will occur — a strategy to increase profitability.

To read the complete article published in the First Quarter of 2023 Issue of the ISFA’s Countertops & Architectural Surfaces, find it here.

Ed Young is the owner of Fabricator’s Business Coach, a consulting firm designed to strengthen and elevate fabrication shops of all sizes. A former shop manager, Ed fully understands the challenges of today’s professionals. He has consulted with a range of businesses, from one-person startups to international Fortune 100 corporations, covering a broad array of products and processes. As a result, Ed knows that each business needs an appropriate structure for its unique situation. To learn more about how Fabricator’s Business Coach can take your shop to the next level, visit www. fabricatorscoach.com or reach Ed directly at Ed@FabricatorsCoach.com or click the Schedule FREE Call button.